Kimberly Bastian Kimberly Bastian

3 Ways Dynamic Photographs Can Enhance Your Online Presence

High-quality, crisp, and clear images can enhance your business or brand’s online presence. Dynamic photographs improves user experience on your website, captivates your audience’s attention, and appeals to social media algorithms while boosting SEO for your web pages.


Read to the end to learn how dynamic images can upgrade your online presence, leading to higher conversions. 

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Kimberly Bastian Kimberly Bastian

How Explainer Videos Can Help Your Business Bloom In 2024 

Generating video content for digital marketing has never been easier. Based on a survey by wyzowl.com, 91% of businesses use video as a marketing tool. If done well, video content can help your brand or business build trust, boost brand awareness, and engage consumers by building conversations around your brand. 


Here are three ways explainer videos and short-form video content can help you grow your business in 2024. 

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Kimberly Bastian Kimberly Bastian

4 Powerful Digital Marketing Trends for 2024 & How To Keep Up

With technology advancing quickly every day, we know it can be a challenge staying current with every digital marketing trend. 


We know it can be frustrating trying to adjust to these rapid changes in online marketing, so here are four of 2024's hottest digital marketing trends and how to keep up without getting overwhelmed with the shifts. 

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Kimberly Bastian Kimberly Bastian

5 Ways to Write an Effective Blog Post for Your Business Website

Consistently creating stellar blog posts can boost your business website ranking on the Google search page. Creating content relevant to your industry niche and incorporating the best keywords can help connect your business website with your target audience. Generating top-notch content is also a great way to establish trust with your future clients and present yourself as an expert in your industry. 
If you run a business in Oklahoma and are ready to write powerful blog posts to drive clients and leads to your website, read to the end to learn how. 

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Kimberly Bastian Kimberly Bastian

5 Content Marketing Tips for Your Business Website

An effective digital marketing strategy is to create top-notch and valuable content for your audience and niche regularly. This works because it helps foster a sense of trustworthiness with your audience and establishes your business or brand as an expert or standard within your industry.


Creating great digital content can also help influence consumer’s habits and behaviors. Here are 5 ways you can do this.  

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Kimberly Bastian Kimberly Bastian

5 Ways to Market Your Event Using Social Media

In 2024, it can be challenging to boost attendance for events and live music showcases. Many venues and event centers closed down or scaled back their operations during the pandemic, and venue owners still find it hard to generate a terrific turn out for events since many people have embraced staying at home on the weekends. 

Event promotion is its own industry, but you can do it yourself with a few of our helpful tips. 

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Kimberly Bastian Kimberly Bastian

5 Ways Drone Footage Can Benefit Your Small Business

Drone technology is relatively new and totally exciting. We have two certified drone pilots on staff in our offices in Norman, Oklahoma and we work with a few other fantastic drone pilots who are passionate about the footage they capture. Drone videos allow for interesting footage that otherwise would be impossible or unbelievably costly to capture.

Here are 5 ways drone video footage can benefit your small business. 

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Kimberly Bastian Kimberly Bastian

7 Brilliant Tips to Prepare for Your First In-Studio Photo Shoot 

If you are thinking about hiring a professional photographer to shoot your acting, modeling, or professional head shots, you may be wondering what to expect. Working with a professional photographer in a photography studio should be fun and exciting! 

It’s totally normal to feel a bit anxious before your shoot. That’s why we’ve compiled this list of 7 tips to help you prepare for your first photo shoot in a photography studio, like ours in Norman, Oklahoma.

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Kimberly Bastian Kimberly Bastian

6 Social Media Tips and Tricks for Small Businesses [2023]

If you own or run a small business in Oklahoma, it’s possible that you run your own social media. We know small businesses and we know how busy you are trying to keep up with your day-to-day operations, sales, and staff while creating content and scheduling your social posts. 

We know you work hard to promote your business while offering a quality product or service, while keeping up with your personal life. That’s why we want to offer these 6 social media tips, tricks, and hacks to help you maintain your small business’s social media presence. 

Read to the end of this post to find out our 6 best social media tips for small business owners. 

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Kimberly Bastian Kimberly Bastian

5 Powerful Ways to Spend Your Extra Year-End Marketing Budget [2023]

When it comes to end of the year accounting, you won’t get that money back next year in your marketing budget if you don’t use it now. Plus, not maxing out your marketing budget by year end could mean a paired down marketing budget next year since those funds weren’t allocated this year. 

If you’re lucky enough to have leftover marketing dollars at this stage in the year, here are 5 intelligent ways to use those funds for your Oklahoma-based brand or business. 

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Kimberly Bastian Kimberly Bastian

11 Reasons to Hire a Professional Copywriter to Help with Your Website and Social Media

Hiring a professional copywriter is key if you want to convey professionalism and trustworthiness to your target audience. If you are a new business, or even an existing business who is looking to improve your web presence, you need to make sure you have amazing copy that captures your brand’s essence.

If you are unable to spend a lot of time perfecting your website or social media copy, you may want to consider hiring a professional copywriter to help. Great copywriting is vital to your online presence and a great benefit of hiring a copywriter is you’ll be able to easily measure your content’s engagement to see your return on investment.

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Kimberly Bastian Kimberly Bastian

4 Reasons Why Blogging for Your Small Business Is So Powerful

Releasing weekly blogs on your small business website is a powerful way to make your marketing dollars work for you. Not only does creating frequent blog content for your Oklahoma business boost your Google ranking, it also creates valuable trust with future clients, and helps secure your brand’s identity as an industry expert.

Read to the end to find out just why creating weekly blogs for your small business could be the best way to see a return on your marketing investment. 

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Kimberly Bastian Kimberly Bastian

Why You Need to Hire Someone with SEO Optimization Experience to Build Your Business Website

If you are looking to build your web presence, hiring an SEO specialist is a great way to meet your goals. Today, most consumers use a search engine to find industry experts for the service they are looking for and having an SEO consultant on your team will help your target audience locate you and your services. Spivey Media is located in Norman, Oklahoma but we serve clients all over the Oklahoma City metro and we know SEO.

Read to the end to find out why you should hire an SEO expert to help you build your small business website.

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Kimberly Bastian Kimberly Bastian

5 Things to Include on Your Services Page for Your Business Website

The “Services Offered” page of your website is where potential clients go to find out exactly how you can help them. This is an extremely important page because typically, if a web page visitor views your website, the services page is where they’ll land if they are sold on your brand and seriously considering electing your services or hiring your company. 

That’s why it’s so important to make sure the services page of your website is just right. If you are a small business in Oklahoma, read on to find out the 5 things you’ll want to include on your Services Page for your business website. 

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Kimberly Bastian Kimberly Bastian

5 Locations for Music Video Shoots in OKC

Choosing the perfect location to shoot your music video can be challenging, especially if you are shooting your music video on a budget. There are several soundstages available to rent around the city such as Prairie Surf Media as well as warehouse studio locations like 1984 Studios that you can rent or barter to secure.

We know what it’s like to shoot on a shoestring budget. That’s why we have compiled this list of free locations where you can shoot your next music video in Oklahoma City.

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Kimberly Bastian Kimberly Bastian

3 Tips to Writing Better Copy for Your Small Business

When we visit our clients to discuss their needs, one of the most common things that we hear from small business owners in Oklahoma is that they struggle to write compelling and professional-sounding copy for their website, social media posts, and blog posts.

Here are 3 tips for better marketing copywriting that you can apply to your business’s social media and blog posts today.

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Kimberly Bastian Kimberly Bastian

5 Tips for Using Instagram Reels to Increase Engagement

Using Instagram Reels is the perfect way to increase your return on investment and boost follower engagement. Instagram reels have a 22% higher engagement rate than other types of video posts on this platform.

If you are new to using Instagram Reels, you may be looking for a little guidance. Here are 5 of our best tips for using Instagram Reels to increase audience engagement, attract a wider audience, and see a return on your marketing dollar investment.

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Kimberly Bastian Kimberly Bastian

5 of Our Best Social Media Marketing Tips for Viral Facebook Posts

We love helping our clients create captivating, informative, and VIRAL marketing content for Facebook and Instagram. These social media platforms are invaluable to helping create brand awareness, trust, and loyalty.

That’s why we are sharing 5 of our very best social media marketing tips for far-reaching Facebook posts.

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Kimberly Bastian Kimberly Bastian

7 Things to Include on Your Business Website Landing Page for More Conversions

Whether you’re building your business website from scratch or you’re revamping it to create a more compelling landing page, there are several things you’ll want to make sure you incorporate to create a successful landing page.

As you browse websites for your personal use, take note of what is attractive and eye-popping to you. Track your personal habits on business websites to see what compels you to follow through and buy a product or recommend a brand to a peer.

This is a terrific way to start thinking about what makes a great landing page. Now that you’re aware of how your brain works as a consumer, you can use this information to create a stellar landing page. Then, you can incorporate a few of these elements that are proven to work at converting website visitors into paying clients or customers for your business.

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